We follow our process of define, design, deliver. To provide both flexibility and momentum.
Maybe you need a way to express an existing brand on social media channels, or you’re expanding your product / service range and need brand evolution to accommodate these changes.
Perhaps the solution is an advertising campaign or website, or even an entire brand built from scratch? No matter the challenge, the start point is always the same: Interrogate the problem.
Where are we, and where would we like to go? State these coordinates, then validate the purpose of that journey with research. Set parameters to ensure deliverables are fit for purpose & built for results.
Ultimately, we express a brand in three ways; offline in the physical world, online in the digital world and then with the application of video and motion in the latter.
Each discipline has its own principles and best practice, and each project it’s own objectives, but at their core the objective is the same. The goal is to develop a value-lead creative suite of assets that generate impact and articulate a strong brand message and sentiment.
Nation & James have a broad marketing and business network and a tonne of experience from creating our own brands and taking them to market.
We know first-hand the endurance required to make your marketing budget work harder and lean on our decade of events and brand activation experience to deliver big compelling ideas that generate brand stand-out and multidisciplinary creative solutions.